Monday 27 May 2019 - Director LUIGI CARICATO - staff@olioofficina.net

log in - register - advertising - donate

society > news

Promotion: new International Olive Council campaign launched in China

International Olive Council

Promotion: new International Olive Council campaign launched in China

A new campaign to promote IOC standards has started in China. Promotion activities will start officially on 15 March in Beijing with a press conference. This event will illustrate the most important stages of the new information campaign.

The IOC will be represented by Deputy Executive Director Jaime Lillo and the Head of the Economy and Promotion Unit Ender Gunduz. During the press conference, nutritionist Dr Liu Na will give a lecture illustrating the health benefits of extra virgin olive oil in a balanced diet.

Then, Chen Yibing, a well-known athlete in China, will give a talk about his experience consuming extra virgin olive oil. The IOC has also sent panel leader Alberto Morreale, an expert speaker, to hold a tasting, while chef Mars Liu will give a practical demonstration of how to use extra virgin olive oils in cooking. A tasting will follow, as well as an educational illustration. French company SOPEXA initiated this promotion campaign. 

International Olive Council - 08-03-2019 - All rights reserved

DIXIT
TASTE
Antico Borgo, the scent and flavours of the Frantoio, Moraiolo and Leccino trine

Antico Borgo, the scent and flavours of the Frantoio, Moraiolo and Leccino trine

A Tuscan PGI oil made by Terre dell’Etruria, a farming cooperative society that has invested all it has on its members, expertly helping and guiding them towards quality and success. The most impressive features of this extra virgin oil, flavour apart, are its remarkable quality/price ratio and extraordinary yield > Luigi Caricato

COOKING
Ravioli with Garda extra virgin olive oil stuffing and black olive charcoals

Ravioli with Garda extra virgin olive oil stuffing and black olive charcoals

Extra Virgin Garda DOP olive oil’s distinctive traits are its naturally delicate flavor and its elegance. At the taste it can be recognized for harmony or its organoleptic notes and for the light and balanced aromas: the scents of fresh grass, aromatic herbs, hay and artichoke, together with the typical almond aftertaste, make it unique. Recipe by chef Carlo Bresciani

WEB
Olio Turri's blog, a happy exception

Olio Turri's blog, a happy exception

Very few oil producers run blogs. Turri's, with its minimalistic design, is both simple and elegant. It is also available in English: posts are published at regular intervals and dispatched through newsletters > Luigi Caricato

OO VIDEO

The art of healthy eating

The fruit of tradition, care and a passion for quality. Our story starts here, in Puglia. The beating heart of the Mediterranean Sea. This is the birthplace of our oil-making art, an art that has always considered olives as a living body. Video Spot Corporate by Masseria di Sant'Eramo